Client Cincinnati Flower Show
Campaign “Bloomtacular”
Year 2016
Flowers, food, fun…oh, and about 125,000 people! The 2016 Flower Show required broad reach traditional and digital advertising to drive ticket sales for the bi-annual event. In partnership with the Big Idea Group, billboards, magazine ads, radio partnerships and an online and social campaign were developed. Attendance set a new show record with online ticket sales up 38% over prior years! Success was definitely in bloom!